EU sets out preliminary DMA measures that would require Google to share search data with rivals
The Facts
- The European Commission sent Google preliminary findings on proposed measures under the Digital Markets Act.
- The proposed measures would require Google to allow third-party search engines access to search data on fair, reasonable and non-discriminatory terms.
- The data identified by the Commission includes ranking, query, click and view data from Google Search.
- The proposed access would extend to AI chatbots with search functionalities.
- The Commission says the aim is to help rival search services optimize their offerings and challenge Google Search's market position.
- Interested parties have until May 1 to submit views on the proposed measures, and the Commission expects a final decision in July.
- Google was previously charged by the EU with breaching the Digital Markets Act, and rivals had said Google's earlier proposals were insufficient.
- Google has said it will fight the proposed measures and argues they overreach and could jeopardize user privacy.
Context
What data does the EU want Google to share?
The Commission's proposal covers Google Search data such as ranking, query, click and view data, with access to be provided on fair, reasonable and non-discriminatory terms Bloomberg Business,eldiario.es,Economic Times.
Who could get access under the proposal?
The proposed measures are aimed at third-party online search engines and also include AI chatbots that have search functionality Global Banking & Fi…,Reuters,cnbctv18.com.
What happens next in the EU process?
The Commission is collecting feedback on the preliminary findings until May 1 and has said it plans to issue a final decision in July Reuters,RTE.ie,elEconomista.es.
How left and right read it
The Commission’s preliminary DMA measures reflect a broad concern that one company’s control over search data can make it harder for rivals to improve their products and compete. Requiring access to ranking, query, click and view data on fair, reasonable and non-discriminatory terms, including for AI chatbots with search functions, is aimed at opening a market where earlier Google proposals were seen as insufficient.
The EU is moving toward a rule that would force Google to share sensitive search data, including ranking, query, click and view data, with third-party search engines and AI chatbots. Supporters see a competition rationale, but Google says the measures overreach and could jeopardize user privacy, underscoring the stakes before comments close May 1 and a final decision is expected in July.
The receipts — 100 sources
Wire services (6)
Independent coverage (94)
The news, read by both sides.
The day’s biggest stories in one short brief, built to show both sides and the competing values behind the headlines. Free in your inbox.